The smart design and adaptability of AromaTech’s diffusers means any business can benefit from scent diffusion technology. From the lobby to the steam room, from restaurants to retail, the power of smell creates a lasting impression. Choose from a wide range of stimulating, refreshing, soothing, relaxing or invigorating essential oil and aroma blends or AromaTech can work with you to create a Signature Scent blended specifically to complement your environment and your brand.

Scent branding is more than just diffusing a pleasant fragrance in a space. It is the art of taking a company’s brand identity, marketing messages, target audience and interior audio-visual cues and matching these with a high quality fragrance that amplifies these branding aspects. This is where AromaTech’s years of experience comes in.

AromaTech's range of quality diffusion fragrances each have their own unique characteristics, ensuring a perfect fit to your brand and environment. Alternatively, why not let AromaTech’s develop an exclusive signature fragrance for your brand and turn the fragrance into an integral part of your brand communication. Turn customers into loyal brand advocates through scent branding.

What does your marketing program smell like?

Scent has a unique power to evoke memories and emotions, and branding with scent allows companies to build a stronger connection between their products and the consumer.

International brands and businesses are taking part in the fragrance industry by creating and diffusing signature scents to enhance their brand, indulge the senses, engage emotions and delight the customer. Clients who choose to deliver a total sensory experience range from Disney Land in Tokyo, Fitness First in Australia, Hyatt Hotels, Jimmy Choo, Victoria Secrets, Macy’s, Abercrombie & Fitch, Club Med and the Lexus showrooms in Japan. Scenting is highly effective in environments where other sensory triggers, such as the use of lighting, sound and luxurious surroundings combine to create a mood.

Studies have shown that 75 percent of all the emotions we generate every day are due to what we smell—not see. The sense of smell has surprising powers, it is able not only to change consumers’ impression of a brand, but can also change consumers’ perception of time, size, and quality.

There is no human sense more closely related to emotion and memory than scent. It’s believed to be due to the proximity of the olfactory nerve to the limbic system, that part of the brain that controls memory and emotion. The sense of smell is also the only sense that can’t be “switched off”. It works continuously, with our without our permission, and often so subtly that we aren’t consciously aware of it.

Creating in your customers’ minds an association of a scent with your product or store can have outstanding effects. Or, it can evoke memories and emotions that bypass the rational side of the brain, drawing customers in. How do you think sales would be influenced by using a Hawaiian Tropical suntan lotion scent in the bathing suit or a flip flop section of a department store? A Waffle Cone fragrance in an ice cream store? The fragrance of chocolate near the candy aisle of a grocery store? Can you count the impulse purchases?